Sales Project Coordinator
Location: Aventura, FL (In-Office required: Monday - Friday)

About Balfour & Co.

Balfour & Co. is one of the world’s leading Collegiate and High School commencement services companies, offering innovative, personalized products like class jewelry, yearbooks, regalia, school uniforms and photography. With brands such as Balfour®, GradImages®, ArtCarved®, and more, we’ve been helping students celebrate life’s most meaningful moments since 1913. Balfour has around 4,000 employees and operates in 3 countries.

Why Join Us?
This role offers a dynamic opportunity to contribute to our class jewelry marketing initiatives, collaborating with a passionate team to create memorable experiences for students and alumni.

Position Summary: The Marketing Specialist will manage college marketing requests for our class jewelry business. This in-office role in Aventura FL will support our sales and creative teams by coordinating project requests, managing assets, and executing email and direct mail campaigns.

Project Management of Marketing Requests:

• Act as the central liaison for all college marketing initiatives, proactively gathering, synthesizing, and prioritizing input from the sales team to ensure alignment with strategic goals.
• Craft compelling and actionable creative briefs that clearly define objectives, target audiences, and deliverables, enabling cross-functional teams to execute with precision.
• Facilitate seamless collaboration among internal stakeholders, external partners, and creative teams, maintaining momentum and accountability throughout each project lifecycle.
• Monitor timelines, resources, and outcomes, ensuring marketing deliverables are completed on schedule, within scope, and with measurable impact.

Workflow Coordination:

• Track incoming marketing requests, monitor progress, and maintain visibility across all active initiatives.
• Provide timely, actionable feedback to the creative team, ensuring deliverables align with brand standards and project objectives.
• Coordinate multi-level approvals by facilitating clear communication between sales representatives, clients, and internal stakeholders, streamlining decision-making and reducing turnaround times.
• Maintain project momentum by proactively identifying bottlenecks, resolving issues, and keeping all parties informed through regular updates and status reports.

Creative Asset Development:

• Leverage our creative automation platform to generate assets and coordinate with the creative team for custom projects as needed.
• Ensure all assets TO MEET brand standards and align with project briefs.

Campaign Logistics and Client Follow-Up:

• Collaborate closely with clients and internal teams to gather, validate, and refine targeted email and direct mail lists, ensuring data accuracy, compliance, and optimal audience segmentation.
• Implement rigorous quality control processes to clean and standardize contact databases, enhancing deliverability and campaign performance.
• Coordinate end-to-end campaign logistics with production partners, overseeing timelines, creative assets, and distribution to ensure flawless execution and timely delivery.
• Maintain high standards of quality and consistency, aligning messaging with brand guidelines and campaign objectives across all channels

Stakeholder Collaboration and Communication:

• Maintain strong working relationships with sales, creative teams, production partners, and clients to ensure seamless project completion.
• Stay informed on industry best practices, applying insights to optimize processes.

Education/Experience:

• A college degree of BS or BA or higher.
• 1+ years in marketing and project management, with strong skills in managing multiple projects and adhering to deadlines.
• Experience and familiarity with Basecamp, Trello and/or other project management applications preferred.
• Ability to translate positioning strategy into creative strategy and execution.
• Excellent verbal and written communication skills, able to collaborate effectively with both internal teams and external clients.
• Strong attention to detail and ability to handle multiple priorities.